Serious user involvement...

In the UK they are letting the public have a say on designing where they live. Read more about DOTT (Designs of the time) here

Free phone-based "yellow pages" as ad-medium

Whatever country you live in, it´s rather expensive so use a phone-based service to find phonenumbers, names etc. Now, you can get the info for FREE! If only you bother listen to some ad. I´m in. Read more here . From Adrants

More and more sell stuff on the internet

Yes, we know. Everybody are buying things on the internet. But have you ever paid attention to the fact, that more and more are selling stuff on the internet. Use this link to read a survey on the subject. From Adfreak.com